Challenge: The brand's identity was over ten years old and needed to be modernized. The logo's colors were dull and the website did not present the extensive body of work effectively. The website was built in Adobe Flash, a platform no longer supported by newer browsers.
Strategy: Design a logo that clearly shows the partnership between the two principal teams.
Use a color palette that transitions easily to all marketing materials, stationery, and signage. Design and develop a website that is engaging, organized, easy to navigate, and mobile friendly.